意大利一部宗教电影出现耶稣基督喝罐装可乐的情节和画面,梵蒂冈教廷看了并没意见,反倒引起了可口可乐公司不满。 : _0 C" q5 M2 p , O: }. [9 |1 I- C 这部名叫“距耶路撒冷七公里”的影片将于本周五耶稣受难日当天在意大利上映。电影以虚构手法讲述耶稣基督于21世纪在中东传教和生活的情况,传教期间,他在沙漠遇上男主角福特,还喝了罐装可口可乐。8 ^) m7 |! R4 I/ i @) z# U
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意大利可口乐公司看到影片后,去函投诉,指不能接受电影公司未经授权使用其旗下品牌。, i v9 D" |) i7 ?8 d1 `' @
4 ?7 `; P+ ?0 J2 z4 a9 l 但该电影导演马拉蓬蒂说,这部电影在梵蒂冈上映时颇获好评,耶稣喝可乐一幕亦没引起教廷反感,并说电影凸显了耶稣是历来最伟大的传道人,可口可乐公司的反应让他难以理解。' }: G7 w! R5 h8 ~7 s9 Q4 r' g
0 D3 @8 U2 k' @. Q; R* l9 v m* @. WJesus could turn water into wine, but he certainly didn't drink Coca-Cola. / y2 y5 p* Z# b9 y% l 1 c) ?3 O7 _2 `" [At least according to Coca-Cola Italia, a division of the soda-maker that has moved to stop an Italian filmmaker from releasing a modern-day version of the life of Christ that features Jesus polishing off a can of Coke, the Times of London reports. ' X* P& Q$ E+ a9 }; o: i' O* t& C4 \- c- b" Y
In Claudio Malaponti's "Seven Kilometers From Jerusalem," Jesus drinks the soft drink during a dusty Jeep ride through the desert. & j& t9 V' s: |$ s5 |6 h) A' {8 t 8 E1 d9 W7 j& f7 YCoca-Cola Italia wants the scene to be cut before the film's Friday release. It's a demand the filmmaker thinks is ridiculous. V( i- `& J$ u2 ^ _! P7 c, I5 A |; r) z" Q. Z
“The Pope did not object to the Coca-Cola scene," Malaponti said. "It is a coherent part of a film in which Jesus is portrayed as the greatest communicator of all time. This is a profoundly religious film.”2 N- s( j7 p. Z' j. v. L
( {4 p$ `# F/ c9 s. aBut company officials are adamant that the scene portrays the soda-maker in a negative light. "We are not interested in this kind of product placement," a spokeswoman for the company told the paper.