意大利一部宗教电影出现耶稣基督喝罐装可乐的情节和画面，梵蒂冈教廷看了并没意见，反倒引起了可口可乐公司不满。 3 _4 F' D. _8 N8 v, `! {6 M( U/ F1 N8 y3 t
这部名叫“距耶路撒冷七公里”的影片将于本周五耶稣受难日当天在意大利上映。电影以虚构手法讲述耶稣基督于21世纪在中东传教和生活的情况，传教期间，他在沙漠遇上男主角福特，还喝了罐装可口可乐。. r" Q; v9 V: Y, @) m
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意大利可口乐公司看到影片后，去函投诉，指不能接受电影公司未经授权使用其旗下品牌。 ( v0 S7 ^6 ]) e- z2 v( e* X ' u5 m$ e# O) d 但该电影导演马拉蓬蒂说，这部电影在梵蒂冈上映时颇获好评，耶稣喝可乐一幕亦没引起教廷反感，并说电影凸显了耶稣是历来最伟大的传道人，可口可乐公司的反应让他难以理解。 , Q Y' ~' H* G. @1 z0 f" T1 B 3 ?2 p* q9 Q9 T6 u- AJesus could turn water into wine, but he certainly didn't drink Coca-Cola. ) E- W& A- [- [7 Y) H- `8 y3 z# U+ _) C. G' D
At least according to Coca-Cola Italia, a division of the soda-maker that has moved to stop an Italian filmmaker from releasing a modern-day version of the life of Christ that features Jesus polishing off a can of Coke, the Times of London reports. # \0 t& m" y# J" _- j$ k- A( \9 o- q 5 V2 r0 O! g9 jIn Claudio Malaponti's "Seven Kilometers From Jerusalem," Jesus drinks the soft drink during a dusty Jeep ride through the desert.' o0 A4 W6 ^# n0 Q; k2 j
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Coca-Cola Italia wants the scene to be cut before the film's Friday release. It's a demand the filmmaker thinks is ridiculous. B' p- @1 e0 L/ C3 t4 r+ N" A* j2 L7 U1 c5 |" Z8 B5 [* p
“The Pope did not object to the Coca-Cola scene," Malaponti said. "It is a coherent part of a film in which Jesus is portrayed as the greatest communicator of all time. This is a profoundly religious film.”& T. A' S1 n& w( s9 h- Q$ q
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But company officials are adamant that the scene portrays the soda-maker in a negative light. "We are not interested in this kind of product placement," a spokeswoman for the company told the paper.
