意大利一部宗教电影出现耶稣基督喝罐装可乐的情节和画面，梵蒂冈教廷看了并没意见，反倒引起了可口可乐公司不满。7 b3 I/ h) P, e C
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这部名叫“距耶路撒冷七公里”的影片将于本周五耶稣受难日当天在意大利上映。电影以虚构手法讲述耶稣基督于21世纪在中东传教和生活的情况，传教期间，他在沙漠遇上男主角福特，还喝了罐装可口可乐。 ( A. `3 l/ ?- ~% _ " g$ @" B8 p* O x2 ^0 F& t l; n 意大利可口乐公司看到影片后，去函投诉，指不能接受电影公司未经授权使用其旗下品牌。8 P$ o3 d. u: c! p, m/ B
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但该电影导演马拉蓬蒂说，这部电影在梵蒂冈上映时颇获好评，耶稣喝可乐一幕亦没引起教廷反感，并说电影凸显了耶稣是历来最伟大的传道人，可口可乐公司的反应让他难以理解。$ W9 a$ k: t0 N9 ]5 k1 ]
3 V4 _+ ]. e( D4 jJesus could turn water into wine, but he certainly didn't drink Coca-Cola. 2 p; B+ m [+ `$ J4 u" E2 e p7 J8 v6 P: \# Z
At least according to Coca-Cola Italia, a division of the soda-maker that has moved to stop an Italian filmmaker from releasing a modern-day version of the life of Christ that features Jesus polishing off a can of Coke, the Times of London reports. , W" Q( s0 m% G1 C + ]$ w! v4 ]/ F; o# qIn Claudio Malaponti's "Seven Kilometers From Jerusalem," Jesus drinks the soft drink during a dusty Jeep ride through the desert. 2 T" V9 H" t) z( p7 n0 e+ H ) \. u, p7 u( m$ A/ M' RCoca-Cola Italia wants the scene to be cut before the film's Friday release. It's a demand the filmmaker thinks is ridiculous.% O6 G- b* N3 ?4 S1 Q! y9 }
) F4 o$ b% D2 g+ {; c6 ?$ q$ |" K0 p. J5 z“The Pope did not object to the Coca-Cola scene," Malaponti said. "It is a coherent part of a film in which Jesus is portrayed as the greatest communicator of all time. This is a profoundly religious film.” 3 R1 Y6 }. L( t ~$ M8 K6 O) x" ]3 y1 U! Z: o, u' P4 H# U+ P
But company officials are adamant that the scene portrays the soda-maker in a negative light. "We are not interested in this kind of product placement," a spokeswoman for the company told the paper.
