意大利一部宗教电影出现耶稣基督喝罐装可乐的情节和画面,梵蒂冈教廷看了并没意见,反倒引起了可口可乐公司不满。/ d4 j' w+ G+ B+ C# p
6 ~8 D2 r4 s! X" s6 O 这部名叫“距耶路撒冷七公里”的影片将于本周五耶稣受难日当天在意大利上映。电影以虚构手法讲述耶稣基督于21世纪在中东传教和生活的情况,传教期间,他在沙漠遇上男主角福特,还喝了罐装可口可乐。 , j4 _4 u w; m) g' [7 c: {' m- l* G h7 O' O3 s X* P8 X
意大利可口乐公司看到影片后,去函投诉,指不能接受电影公司未经授权使用其旗下品牌。 ) Y6 p: _: U4 k; z3 m# \) A: W7 G9 h* ~$ O- |: Q$ t. C
但该电影导演马拉蓬蒂说,这部电影在梵蒂冈上映时颇获好评,耶稣喝可乐一幕亦没引起教廷反感,并说电影凸显了耶稣是历来最伟大的传道人,可口可乐公司的反应让他难以理解。 * h$ L; F0 w- ^ ]/ F( V$ ?3 E1 Q$ A: r3 Y$ W _7 k) ^
Jesus could turn water into wine, but he certainly didn't drink Coca-Cola. 6 W' V& c, |7 c+ p& q: J B, N. ?% {4 u$ g: j
At least according to Coca-Cola Italia, a division of the soda-maker that has moved to stop an Italian filmmaker from releasing a modern-day version of the life of Christ that features Jesus polishing off a can of Coke, the Times of London reports. o& g8 {- n2 h3 L4 N- ]
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In Claudio Malaponti's "Seven Kilometers From Jerusalem," Jesus drinks the soft drink during a dusty Jeep ride through the desert.) V( q0 v; q4 S1 i2 U3 M4 ]
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Coca-Cola Italia wants the scene to be cut before the film's Friday release. It's a demand the filmmaker thinks is ridiculous. / x+ Z' }' M+ \8 C! G y$ M; h4 }/ l( G U“The Pope did not object to the Coca-Cola scene," Malaponti said. "It is a coherent part of a film in which Jesus is portrayed as the greatest communicator of all time. This is a profoundly religious film.” * b- S2 W* V) k! D! S1 P * ^. R+ T O3 b% `4 lBut company officials are adamant that the scene portrays the soda-maker in a negative light. "We are not interested in this kind of product placement," a spokeswoman for the company told the paper.